All-electric Mahindra Thar.e concept

Mahindra Electric Automobiles Limited (MEAL), a subsidiary of Mahindra & Mahindra, unveiled the “Vision Thar.e” at its Futurescape event in Cape Town, South Africa. The Thar.e represents a revolutionary leap in design, preserving the brand’s robust DNA and emphasizing the ‘explore the impossible’ philosophy. The electric innovation is powered by the INGLO-born electric platform, featuring a cutting-edge high-performance AWD electric powertrain.

The Thar.e’s construction showcases a commitment to environmental stewardship, with 50% recycled PET and recyclable uncoated plastics. The Thar.e’s innovative engineering features adaptable, modular, and swappable components, reflecting an innovative approach to electric SUV construction.

Key features of the Thar.e include a new path in design, a unique exterior design and minimalist interior design, and sustainable composition. The exterior features crisp, geometric surfaces, near-vertical windows, and a central pivoting screen. The interior blends minimalism with functionality, emphasizing the essentials of off-road driving. The Thar.e aligns with a philosophy where simplicity serves sustainability.Veejay Nakra, President – Automotive Sector, Mahindra & Mahindra Ltd. said, “Vision Thar.e is a testament to innovation and a pioneering design philosophy that is uniquely Mahindra and distinctively global.”

By Business Bureau

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