Amrutanjan Healthcare’s menstrual hygiene brand ‘Comfy’ has crossed the ₹100 crore milestone, reinforcing its commitment to affordable and high-quality menstrual care. Launched in 2011, Comfy offers a range of period care solutions, including sanitary napkins, tampons, menstrual cups, and period pain roll-ons, catering to millions of women across India.
To further strengthen its market presence, Amrutanjan announced plans to establish a world-class sanitary napkin manufacturing plant. Chairman & Managing Director S. Sambhu Prasad emphasized the brand’s rapid growth, stating, “Our women’s hygiene business continues to grow in high double digits, and we are investing in a new plant to expand accessibility.”
Comfy’s success is driven by grassroots engagement and affordability. With only 36% of India’s 355 million menstruating females using sanitary napkins, the brand aims to bridge this gap. Project Disha, its flagship initiative, has reached over seven lakh women in 1,800 towns, promoting menstrual hygiene awareness.
