Currently, Apple’s Iphone is gaining market shares in India more than Indian smartphones market shares. Apple has been shifting higher amount of pro max model to India due to its high demand.
According to the sources, The Company is projected to account for 7% of all smartphone sales in the country from July to December, up from 5% in the first half of 2023.
A research director at market intelligence firm IDC, said, “The premium smartphone market in India has climbed tremendously from 0.8% of the total market in 2019 to 6.1% in the first half of 2023 and this is largely attributed to Apple’s success,”