Bajaj Finance Ltd (BFL)., India’s largest Non-Banking Financial Company (NBFC) in the private sector and part of Bajaj Finserv, has held a cyber fraud awareness programme in Durgapur, Paschim Bardhaman—Knockout Digital Fraud—to inform digital users about different types of threats and best practices to safeguard finances.
The Knockout Digital Fraud programme aligns with the Reserve Bank of India’s 2024 guidelines on Fraud Risk management for NBFCs, which emphasises early detection, staff accountability, and public engagement to make the digital ecosystem safer for everyone. The programme is focused on drawing citizens’ attention to common financial frauds committed by scammers including fake social media accounts, WhatsApp groups and websites that mimic financial companies, falsely claiming affiliation and impersonating their employees. At the Fraud Awareness Programme hosted by Bajaj Finance Limited in Durgapur, Shri Ranbir Kumar Bag, CI(A) of Durgapur Police, delivered a strong warning against rising cyber frauds.
“These criminals may impersonate law enforcement officers or other officials, claiming that illegal substances were found in your parcel or that your ATM card has been blocked,” Shri Bag explained. “Stay alert, stay safe,” he concluded. Supporting the initiative, Miss Swarnali Pal, LSI of Asansol Cyber Police Station, and Mr. Debabrata Mondal, ASI of Durgapur Cyber Police Cell, also addressed the audience, sharing practical cyber safety tips to help citizens protect themselves in the digital age. Speaking on the occasion, a spokesperson from BFL, said, “The financial safety of our consumers is paramount to us.” Retired DSP of West Bengal Police, Mr. Debashis Roy, also graced the occasion. Knockout Digital Fraud offers the cyber community valuable safety tips on safeguarding personal and sensitive information.
