Blenders Pride Fashion Tour has brought the curtains down on this year’s edition, with a breakthrough fashion narrative that shattered moulds of fashion craft as it is known. Set against the dramatic backdrop of iconic Howrah Bridge and transforming the city’s historic Hooghly River into a spectacular runway, the finale edition presented an experimental collection by designer Anamika Khanna AK | OK, with the charismatic Ishaan Khatter as the showstopper, that pushed design beyond convention and made fashion move into the next era. In collaboration with the Fashion Design Council of India (FDCI), the showcase challenged long-held notions of craftsmanship, treating it not as a static tradition but as a living, evolving force. Anamika Khanna’s AK|OK dismantled familiar craft vocabularies—zardozi, chikankari, and mirror work—pulling them apart and reassembling them through futuristic tailoring, metallic interventions, and cosmic-inspired graphics. The show unfolded on a Barge anchored in the midst of the Hoogly River, transforming it into a floating theatre of fashion. Models appeared from within the structure to a high-energy score, as responsive lasers shifted with each step, amplifying the tension and momentum of the show.
The finale delivered a dramatic crescendo with the Ishaan’s arrival in a speedboat, culminating in a collective closing moment set against the iconic Howrah bridge. Adding a touch of gravitas to the evening was The Bengal Paddle vessel, with its museum-like interiors and historic detailing, that hosted the who’s who of the city before they were brought onboard the barge. Debasree Dasgupta, CMO, Pernod Ricard India, said, “‘Future Is Crafted’ was not just a showcase—it was a powerful statement on how heritage and innovation converge to create something extraordinary.” Designer Anamika Khanna, sharing her thoughts on the show, said, “Together with Blenders Pride Fashion Tour, I was delighted to showcase how Indian craftsmanship can be deconstructed and reimagined for the modern world.” Showstopper Ishaan Khatter said, “Being part of Blenders Pride Fashion Tour felt completely in sync with my own instinct to experiment and move beyond the expected.” Sunil Sethi, Chairman, FDCI, expressed, “FDCI was delighted to collaborate with Blenders Pride Fashion Tour, uniting two powerhouses of fashion to shape its future.”
