ICICI Prudential Life Insurance has announced ICICI Pru Platinum, a pioneering unit-linked insurance plan (ULIP) designed to strengthen community wealth and promote long-term financial stability. This innovative product aligns distributor commissions with customer fund values, encouraging sustained investment habits.ICICI Pru Platinum is a game-changer for policyholders, offering unlimited, cost-free switches between asset classes without tax implications. This flexibility allows individuals to diversify their investments across 21 funds, including 13 equity, four debt, and four balanced options, complemented by four strategic portfolio choices.
“ICICI Pru Platinum reflects our commitment to fostering financial resilience within communities,” said Amit Palta, Chief Distribution Officer at ICICI Prudential Life Insurance. “By aligning distributor incentives with customer fund values, we support long-term financial growth and stability for families.”The plan also provides two life cover options: Growth Plus, which offers the higher of the sum assured or fund value to the nominee, and Protect Plus, which guarantees both the sum assured and fund value, ensuring comprehensive financial protection.
ICICI Prudential Life is dedicated to rapid and efficient service, achieving the milestone of issuing 45% of its savings policies on the same day in FY2024. The company also boasts a remarkable claim settlement ratio of 99.2%, with an average turnaround time of just 1.3 days. With an AUM of ₹2,941.40 billion and a total in-force sum assured of ₹34.1 trillion as of March 31, 2024, ICICI Prudential Life continues to lead the way in empowering communities and fostering financial security across India.
