Sugar Pop Beauty, young India’s favorite makeup brand, Bollywood actress Shehnaaz Gill as its first brand ambassador. This partnership between the Bigg Boss star and the young, fun makeup brand will further strengthen SUGAR POP’s position as a fan favorite and create new opportunities for massive customer acquisition, especially with the Gen Alpha and Gen Z audience who are new to India. makeup
Shehnaz will be seen for the first time in a short digital promotional campaign that reinforces the brand’s USP of easy-to-use high-quality makeup products and announces her as the face of the brand.
Commenting on the partnership, Gill said, “This partnership feels like a perfect match as if it was destined. I wholeheartedly support SUGAR POP’s mission to make high-quality, user-friendly makeup products accessible to all young Indian women. The country.” It aligns perfectly with my own beliefs, and I am thrilled to be a part of this initiative that aims to empower and advance women in every corner of our country.”
