India’s leading automotive manufacturer, Tata Motors, today proudly launched the Tata Curve, an SUV Coupe at Bimal Cars in Lakhra Guwahati. The event was graced by the presence of CMD Ratan Lal Sarawgi, MD Bimal Sarawgi, CEO Arihant Sarawgi, CEO Anurag Sarawgi, GM Dipankar Das, Senior Manager Prakhyat Baruah and Senior Manager Rishi Khemka.
Marking a big milestone for the Company and entering the fastest growing mid-SUV segment with ICE options in an innovative and disruptive body style, Tata Motors has launched the Curvv in three engines options, all provided with an Advanced Dual Clutch Automatic Transmission. With the powerful new Hyperion gasoline direct injection engine, 1.2L Revotron petrol engine and the new 1.5L KryoJet diesel engine with the segment’s first Dual Clutch Transmission in Diesel, the Company is giving the consumers a good mix of options to choose from, each suited to their unique needs.
In a high growth segment populated with boxy-SUV body styles, Tata Motors, true to its DNA, has disrupted the category by democratizing the premium SUV Coupe design – a body style that is widely recognized globally for being aspirational. The Curve is one of its kind in the segment with best-in-class safety, segment first features, multiple and unique powertrain options. Available in six distinct colours – Gold Essence, Daytona Grey, Pristine White, Flame Red, Pure Grey and Opera Blue, the Tata Curvv will be offered in Accomplished, Creative, Pure and Smart personas.
