Toyota Kirloskar Motor (TKM) has launched the much-awaited Hilux Black Edition at Topsel Toyota in Siliguri, West Bengal. With its striking black exterior design and powerful 2.8L turbo-diesel engine, the Hilux Black Edition is tailored for those who seek adventure, style, and practicality in one package. Priced at ₹37.90 lakh (ex-showroom), the vehicle offers exceptional power, advanced safety features, and best-in-class comfort, making it the perfect choice for both rugged terrain and city roads.
The launch of the Hilux Black Edition in Siliguri marks a strategic move by Toyota to tap into the growing premium vehicle market in Eastern India. The sleek black-themed design, including black alloy wheels, black exterior trims, and premium leather upholstery, resonates with consumers who value both performance and lifestyle aesthetics.
A surge in demand for durable yet stylish vehicles is emerging, particularly due to the region’s expanding agricultural economy and strategic location near the Indo-Bangladesh border. Toyota’s launch reflects its commitment to offering high-performance vehicles in regions where there is a growing appetite for robust, stylish options.